I run ZenoX Media, where we have generated €200M+ in revenue for ecom brands. After a few years you notice the pattern never changes. Smart founder, decent account, and most of the week going on routine work nobody should be billing senior rates for.
Every Monday I opened the same accounts and ran the same audit. Junk terms, dead SKUs, budgets that should have moved on Saturday. I was good at it and I hated it.
So we built it for ourselves first. It plugs into Google Ads, finds the waste and the winners, and queues every move with one sentence saying why. Nothing writes until a human says yes. We ran it on real client accounts before we opened it to anyone else.
Scaley does not replace your strategist. It takes away the nightly searching that eats the week, which is why I built it for accounts spending €20K to €100K a month. If your catalog runs on thin margins, start with the Labelizer and let the account show you what the rest is worth.