Same question, two windows. Only one read an agency's work
ChatGPT gives advice that fits any store, so it fits yours by accident. Scaley looks your question up in a Google Ads agency's own Slack messages, voice notes and SOPs before it answers. On Scaley Media Buyer, click the one-click audit and see your wasted spend within minutes of connecting.
Read-only. Neither level can change a setting. Scaley Media Buyer carries the Leak Guarantee: any month we show you less waste than your bill, we refund it. 3-day free trial. Card required. Cancel anytime
For the store owner who already has a Google Ads question typed into ChatGPT and is not sure the answer is worth acting on.
ZenoX Media is the agency behind Scaley, with $200M+ in client revenue tracked through our campaigns, across 300+ store accounts. Scaley looks answers up in 262,792 Slack messages from the ZenoX Media Slack export and 8,183 voice memos from the agency's call recordings.
A GPT for Google Ads is a chat you ask about your ad account instead of searching Google. Scaley is one, built by ZenoX Media, a Google Ads agency. It answers from that agency's own Slack messages, voice notes and SOPs, not from the open web.
Written and reviewed by Christopher Krassnig
ChatGPT learned Google Ads from Google's own help pages, written by the same company that makes more money when you spend more.
You already think you know the answer, so it polishes that thought and adds a warning at the end. Agreement is not advice, and acting on it costs you a month of spend.
Scaley looks up 262,792 Slack messages where a Google Ads agency argued with Google's defaults on real stores. Counted in the ZenoX Media Slack export.
The next two answers are the same question. Only one of them came from an agency's notes.
Should we set up a separate campaign for our best products?
Scaley Consultant
ScaleyYou
Should we set up a separate campaign for our best products?
Example: Scaley Consultant
Usually no. Splitting your top products into their own campaign to push them harder tends to backfire, CPC goes up and volume drops. The performance split (high performer vs low performer) already gives your winners more budget and better bids automatically.
You
Is my cost per click going to improve, and what counts as a good CPC?
Example: Scaley Consultant
High CPC at the start is normal. New campaigns spend and gather data before Google can bid smarter. Give it 1-2 weeks before judging it [...] fashion stores sit around $0.30-0.80 once things settle. It only matters next to your conversion rate, AOV and margin.
A generic AI chat
GenericSplitting your best products into their own campaign can give you more control over their budget and bids, so you can push them harder.
Review your performance data first, then consider testing a separate campaign for your top products and watching the results.
Free. Also true of every account in the world.
Both Scaley answers are copied word for word from the ZenoX client question bank. The first was asked by 56 stores, 154 times, the second by 37 stores, 88 times. The left side is how a model with no agency behind it answers.
Start the 3-Day Free TrialBoth chats read the same agency notes. Scaley Consultant answers from the file you upload. Scaley Media Buyer answers from what your account is doing right now. Neither one can touch a setting in it.
Connects to your Google Ads account
Reads before it answers
Answers what you ask
Touches your account
What it costs
| Feature | Scaley Consultant | Scaley Media Buyer |
|---|---|---|
| Connects to your Google Ads account | No | Read-only, one click |
| Reads before it answers | The file you upload | Your live account, when you ask |
| Answers what you ask | Yes | Yes |
| Touches your account | No | No |
| What it costs | $99 a month, flat | $99 a month plus 1% of your total ad spend |
The notes behind both are the same. What comes back depends on how much of your account you let it see.
Both prices are listed on the Scaley pricing page. Neither chat tier can touch a setting in your account.
Neither one can change a thing in your account. The only question is whether you would rather hand it the file yourself or let it read the account.
$99/mo flat
Always $99 a month
3-day free trial. Card required. Cancel anytime
$99/mo + 1% of total ad spend
At $5K spend that is $149 a month
3-day free trial. Card required. Cancel anytime
Leak Guarantee: any month we show you less waste than your bill, we refund it
Wasted spend means money spent in the 30It covers every paid bill. Ask within 14 days of the bill. Full terms
Scaley Suite. When you want it to prepare the changes, not just name them.
See Scaley SuiteScaley Media Buyer
$99/mo + 1% of total ad spend
3-day free trial. Card required. Cancel anytime
3-day free trial. Card required. Cancel anytime
Inner Circle lists at $299/mo on its own Skool page. Every price and term here is the published one on the pricing page.
It covers Scaley Media Buyer. Check the list against your own search terms report.
Every month, if the wasted ad spend Scaley shows you is smaller than that month's bill, we refund the whole bill.
One click on Google's own sign-in screen gives Scaley read-only access. It cannot change a setting.
Click the one-click audit. Within minutes of connecting, you see every search term and product that took clicks and made no sale, with the dollars next to each one. A counter adds it all up.
Any month the waste shown is smaller than that month's bill, email hello@scaleyai.com within 14 days of the bill. We refund the whole bill, base fee and percent.
Wasted spend means money spent in the 30It covers every paid bill. Ask within 14 days of the bill.
3-day free trial. Card required. Cancel anytime
Your first bill comes at the end of your first paid month.
Christopher Krassnig
Founder, Scaley AI · Operator at ZenoX Media
I am Chris. I run ZenoX Media, a Google Ads agency, and for years the job came down to the same thing. A store owner sent us the plan they had already decided on and asked us to check it.
Often the answer was no. That is what a retainer buys: somebody who will tell you no, and then show you the line in the account that says so.
A chatbot cannot do that part. It was built to be agreeable, and it read the same help pages you can open yourself. So it hands your plan back to you in tidier words, and you close the tab more confident than when you opened it.
Scaley reads our own notes instead. Every answer in there was written for a real store, by somebody who had to face that store again the following month.
My team was never paid to agree with the client. I did not want the chat version to be any different.
You read both answers further up this page. One came from help pages anyone can open. The other came from notes a real agency wrote for its own team, about real stores. One of those is free and agrees with you, which is exactly what makes it expensive.
You can, and you can paste it into ChatGPT too. Then it guesses, because it cannot see which products those clicks paid for or add up what the dead terms cost you. Scaley Media Buyer reads the live account. Its one-click audit does both, within minutes of connecting. Then hold its list up against your own report and judge it yourself.
Fair worry, when ChatGPT costs nothing. Scaley Media Buyer is read-only, so it cannot raise a budget, and it never tells you to spend more. You pay $99 plus 1% of your total ad spend, and the bill follows your spend down as well as up. No minimum, no cap. See the Leak Guarantee above.
You bought a tool that took the wheel. Neither of these does. Both chat plans read what you give them and answer the question you typed. Who runs the account did not change, and that is the point.
One account is enough. A generic chat gives its most generic advice on a small account, and a small account is where one bad month hurts most. Scaley Consultant is $99 a month, flat, whatever you spend. The price is on the Scaley pricing page.
There is no handover to make. Scaley Consultant connects to nothing at all. Scaley Media Buyer connects read-only and cannot touch a setting. The account stays yours either way.
You already paste Google Ads questions into a chat window. You want the reply to come from somebody who has run accounts, not from a help page.
You want a chat that tells you your plan is great. This one will tell you when it is not.
Anything this does not answer, write to hello@scaleyai.com and ask.
A chat about your Google Ads account. Scaley is one. It answers from ZenoX Media's working notes instead of the open web.
The question is already sitting in your other tab. Paste it here instead, and the answer comes out of an agency's client notes rather than Google's help pages. Your first bill comes at the end of your first paid month.
3-day free trial. Card required. Cancel anytime
Scaley