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Scaley vs AdAmigo

Scaley vs AdAmigo: Meta First or Google Deep

AdAmigo runs Meta and Google ads and makes the creative too. Scaley works Google Ads and the Shopping feed only. I sell one, so here is where AdAmigo wins.

AdAmigo calls itself an AI media buyer for Meta and Google. It has a chat agent, an ad creative maker, a bulk launcher (it posts many ads at once) and a daily Autopilot. Scaley is the chat I built for ecom stores on Google Ads and Merchant Center. It reads the account and finds the products and search terms that lose money. The Suite changes nothing without your yes. AdAmigo covers more ground and makes ads. Scaley sticks to Google and checks every product. That is the real choice here.

What Each One Really Does

Row by row, so you can weigh it yourself. AdAmigo's side is quoted off adamigo.ai and adamigo.ai/pricing, both read 7 October 2026.

  1. Channels. AdAmigo runs Meta (Facebook and Instagram) and Google Ads today, with TikTok Ads promised for later in 2026. Scaley covers Google Ads and Merchant Center only. If Meta is your main channel, AdAmigo wins this row.
  2. Creative. AdAmigo's Ad Factory makes ad creative, and its bulk launcher pushes ads out in batches. Scaley makes no creative at all.
  3. Who says yes. AdAmigo lets you pick. Review First means you approve each change. Auto-Apply means changes go live on their own and get logged. Scaley Suite has one mode only: every change waits for your yes.
  4. The bill. AdAmigo's Entry plan is $99 a month per ad account, for accounts spending under $2,000 a month. It allows 2 Autopilot recommendations and 15 chat prompts a day. Unlimited Access is $349 a month per ad account. Scaley Suite is $199 a month plus 4% of total ad spend, so $1,500 of spend comes to $259. At small spend, AdAmigo is cheaper.
  5. The catalog. AdAmigo's pages, read 7 October 2026, do not mention Merchant Center or product labels. Every day Scaley's Labelizer checks each product: how much you make on it and how fast it sells. Then it gets new labels ready for Merchant Center. That Shopping feed work is the core of what Scaley does.
  6. Trying it. AdAmigo is free for 7 days and lets you cancel inside the app. Every Scaley level gives you 3 days and takes your billing details first. AdAmigo gives you more days.

If Meta pays the bills and you want ads made for you, AdAmigo fits better. If Google Shopping pays the bills, start with Scaley.

Your first 3 days

Your First 3 Days Are Free

You get 3 days free on every level. Card required. This is the Suite, day by day.

  1. Day 1

    You Connect. Nothing Changes

    You sign in with Google. You never share a password. Then Scaley reads the last 90 days and does not touch a single setting.

  2. Then

    You Read the Audit and Pick What Goes Live

    Scaley shows the waste in each campaign, with the proof. You go down the list one line at a time. Scaley saves each change you turn on, with its reason.

  3. Day 3

    You Decide. Either Way, You Keep Everything

    On day 3 you look at what Scaley actually found and decide whether it earned its place. Cancel before the trial ends and you pay nothing. Every change you said yes to stays in your account.

We take your card upfront. Your first paid month starts on day 4, charged at the end of that month.

Cheaper Small. Deeper on Google

On one small account, AdAmigo is cheaper. Its Entry plan is $99 a month. Scaley Suite is $199 a month plus 4% of ad spend. What you get for the money is different. Scaley puts all of its work into Google Ads and the Shopping feed, where a Google-first store wins or loses. Want to spend less? Scaley Consultant is $99 a month and never connects to the account.

See What You Would Pay
3-Day Free Trial

Scaley Consultant

$99/mo flat

Always $99 a month

3-day free trial. Card required. Cancel anytime

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  • Answers from real ZenoX client notes, not forum threads
  • Upload screenshots, CSVs and reports. One straight answer
  • Inner Circle seat included (normally $199/mo)
  • Weekly live calls with Chris, the founder, plus every step-by-step playbook the agency uses
Most Popular

Scaley Media Buyer

$99/mo + 1% of total ad spend

At $5K spend that is $149 a month

3-day free trial. Card required. Cancel anytime

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  • Everything in Scaley Consultant
  • One-click Google Ads connection, read-only
  • Reads live campaign, product and search term data
  • You ask the questions. It answers from the live account
  • 1% of your total ad spend. No minimum, no cap
  • Leak Report inside your 3-day trial
  • Leak Guarantee: we show you more waste than your first bill, or refund it. Terms apply
3-Day Free Trial

Scaley Suite

$199/mo + 4% of total ad spend

At $5K spend that is $399 a month

3-day free trial. Card required. Cancel anytime

Start Your 3-Day Free Trial
  • Everything in Scaley Media Buyer, plus it can make changes. Each one waits for your yes
  • More budget for winners, with the reason (Scaling Rules)
  • Every product sorted by the Labelizer into Hero (your best earners), Workhorse (steady margin) or Bleed (losing you money)
  • New product labels every day, each queued for your yes
  • Finds dead search terms and products daily, queues them to cut
  • One dashboard for spend, return on ad spend (ROAS) and new customers
  • Nothing changes until you say yes
  • Leak Report inside your 3-day trial
  • Labelizer preview before your first bill
  • Leak Guarantee: we show you more waste than your first bill, or refund it. Terms apply

Pick Scaley If

  • Google Shopping is most of your revenue, and the feed is where the money leaks
  • Google bids the same on your best seller, which keeps 60 cents of every dollar, as on a slow product that keeps 12
  • You want one mode only, where nothing in the account changes until you say yes
  • You run the account yourself and want each change brought to you with the reason attached
  • You want to start small. Scaley Consultant is $99 a month, reads your screenshots and connects to nothing

Pick AdAmigo If

  • Meta is your main channel and Google comes second. AdAmigo runs both, and Scaley runs only Google
  • You want ad creative made for you. AdAmigo's Ad Factory does that, and Scaley does not
  • You want the option to let changes go live on their own. AdAmigo's Auto-Apply mode does that, and Scaley never will
  • You spend under $2,000 a month on one ad account. AdAmigo's Entry plan is $99 a month for that
  • You want a week to try it. AdAmigo's trial runs 7 days
Bottom line

AdAmigo is the tool for a store that lives on Meta and also runs Google. It makes the ads and can run them on its own if you let it. Scaley is for the store that lives on Google Shopping. It checks the feed product by product and brings you each change with the reason. Pick by where your money comes from.

More comparisonsStart Your 3-Day Free Trial

Ask Where Your Ad Money Went

Connect read-only in under five minutes. Ask which search terms and products lost money last month. Not ready to connect? The two-minute quiz scores you with no Google Ads login.

3-day free trial. Card required. Cancel anytime