Skip to content
4.8 (opens in new tab)7 days free · cancel in one click
Scaley
About Scaley

I Turned My Monday Google Ads Audit into Scaley

I run a Google Ads agency, and my team has generated €200M+ in revenue for ecom brands. Scaley is the AI media buyer I built for that team before I sold it to anybody else.

Chris Krassnig

Chris Krassnig

Founder, Scaley AI · Founder, ZenoX Media

I run ZenoX Media, the Google Ads agency Scaley came out of.

My team has generated €200M+ in revenue for 200+ ecom brands across 12+ verticals.

I wrote the first Labelizer to tag our own client feeds, because doing it by hand every Monday had stopped working.

That internal tool became Scaley. I still run both. A good agency is still worth the invoice. Weekly negatives, feed labels, and routine reports should not carry senior rates.

Most Google Ads tools stop at another dashboard. I built Scaley inside the work my team was already doing every Monday, so it finds the same things we used to find by hand. Then it shows you each move and waits for you to approve it.

The ZenoX numbers, same team
Revenue generated for ecom brands
€200M+
Ecom brands scaled
200+
Verticals
12+
Trustpilot, verified clients
4.8/5

Those numbers belong to ZenoX Media, the Google Ads agency I run. Scaley uses the same playbooks.

From a Monday spreadsheet

How a Monday Audit Became Scaley

  1. 2022

    The Same Audit Every Monday

    I started a performance shop managing Google Ads for DTC brands, and every week looked the same. Wasted spend in the search terms, scaling windows missed overnight, exclusions still sitting in a sheet. I was doing that audit by hand every Monday and I got sick of it.

  2. 2024

    I Wrote It for My Own Team

    I wrote the first version of the Labelizer to tag our own clients' feeds. Then the scaling rules engine. Then the CSS integration. My team ran the operator work through the tool instead of a spreadsheet. Mondays got shorter.

  3. 2026

    The Tool Left the Agency

    The internal tool became Scaley. I opened it to any brand that wanted the same edge that used to sit inside our agency. You get the same playbook, and every move still waits for you to approve it.

What I will not break

Four Rules I Don't Break

  • Would a Senior Buyer Ship This?

    Every feature gets one question. Would a senior media buyer ship this? If my own buyers would not trust it on a live account, I do not ship it.

  • You Approve or Reject in One Click

    Every change Scaley suggests comes with a one-sentence reason. No black boxes. You approve or reject it in one click.

  • Revoke Us from Google in Seconds

    You connect through OAuth and can revoke us in seconds from Google. I never hold your setup or your data hostage, so if you leave, everything Scaley built stays in the account.

  • If It Breaks, Email the People Who Built It

    If something breaks, tell me at hello@scaleyai.com. You reach the people who build the product, not a sales desk and not a ticket number in a queue.

The team

Built by Google Ads Operators

Scaley came out of the account work my team does at ZenoX every week. I keep the team small on purpose. Send a hard product question to hello@scaleyai.com.

Scaley found €4K/month of wasted spend in our first audit. The auto-scaling rules have been better than our old agency. Honestly wild.
Mark V.
Founder, DTC apparel brand
4.2x ROAS (up from 2.1x)
Read the case study
We stopped hiring junior buyers. Scaley handles the account and our lead just reviews the suggestions. Saves us like 15 hours a week.
Nina R.
Head of Growth, home decor brand
15 hrs/week saved
Read the case study

Finally Scale Smoothly Without the 11pm Check

Connect in under five minutes and what comes back is a list of what to fix. Not ready to plug the account in yet? The two-minute quiz gives you a score without a signup or a Google Ads login.

7 days free · cancel in one click