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Scaley vs Albert AI

Scaley vs Albert AI: Big Brands or Your Store

Albert is an autonomous AI for big brands on Google, Facebook, Instagram, YouTube and Bing. Scaley Media Buyer reads your Google Ads, read-only.

Run your own store's Google Ads? Scaley is the better pick. Albert is built for big brands. The lowest budget on its pricing form is $100k-$500k a year, pricing is custom, and a test is typically a 3-month proof of concept. Scaley prints every price and has a 3-day trial. I run Scaley and ZenoX Media.

Written and reviewed by

Albert and Scaley both put AI on your ads. They are built for very different buyers. Albert is an autonomous system for big B2C brands. It moves budget across Google, Facebook, Instagram, YouTube and Bing on its own, inside guardrails you set. Scaley is the AI media buyer I built for store owners who run their own Google Ads. Scaley Consultant reads your screenshots and connects to nothing. Scaley Media Buyer reads the live account and cannot change a setting. Only Scaley Suite writes, and only after your yes on that one change. If you want an Albert AI competitor built for a store owner, not a brand team, here is the side-by-side.

Albert AI compared with Scaley AI, row by row
FeatureAlbert AIScaley
Built forBig B2C brands. Lowest budget option on its form: $100k-$500k a yearStore owners who run their own Google Ads, at any spend
PriceCustom. You fill in a form and wait for a quoteOn the page. Consultant $99/mo flat, for all your stores. Media Buyer $99/mo for all your stores + 1% of total ad spend. Suite $199/mo for all your stores + 4% of total ad spend
Getting inPricing form, then typically a 3-month proof of concept3-day free trial. Card required. Cancel anytime
Who makes changesAlbert, on its own, within guardrails you setSuite only, after your yes on each change. Consultant and Media Buyer change nothing
ChannelsGoogle search and programmatic, Facebook, Instagram, YouTube and BingGoogle Ads and Merchant Center
Shopping and the feedNot mentioned on its home, pricing or FAQ pagesBuilt for Google Shopping. Labelizer gets product labels ready for Merchant Center
HelpA dedicated Customer Success team, includedSoftware you run yourself, in a chat
LeavingContract and cancel terms not stated on its siteCancel any day. The ad spend fee stops that day

Built for Big Brands, Not for Your Store

Albert's side is quoted off Albert's homepage, albert.ai/pricing and albert.ai/faq, all read 6 November 2026.

  1. Who it is for. Albert's FAQ says it is "more compatible with B2C brands as they provide the awareness, scale, and transactional pace" it needs to learn. Its pricing form asks for your yearly ad budget, and the lowest option is $100k-$500k. If your store spends less than that, the form has no box for you. Scaley works at any spend.
  2. The price. Albert prints no price. Its pricing page says: "Contact us for a customized pricing plan." So you fill in a form and wait. Scaley prints every price. Consultant is $99 a month flat. Media Buyer is $99 a month plus 1% of ad spend. Suite is $199 a month plus 4%, so $10K of spend comes to $599. Which one costs less, I cannot say, because Albert's number is not public.
  3. Getting in. Albert's FAQ says the way to measure it is "typically a Proof of Concept of 3 months", checked against the same time last year. Its pages do not say what that costs or whether it needs a contract. Scaley has no form and no sales call. Pick a level and start a 3-day trial today. Card required. You know within days, not three months.
  4. Who makes changes. Albert calls itself "the world's first autonomous AI for digital marketers". Its FAQ says "Albert takes action, making adjustments and improvements every moment of every day without delay", "all within the guardrails you specify". Once it is set up, "Albert works autonomously". Scaley Consultant and Scaley Media Buyer change nothing. Scaley Suite finds the waste, writes the fix and queues it. Each change waits for your yes. If you want to see every change before it goes live, that is the split.
  5. What you still do. Albert's FAQ says "Albert does not define your strategy or develop your creatives." It does not write its own ad copy either. It mixes the approved ads you give it. You still upload creatives and make funnel changes. Scaley Media Buyer answers what you ask about the live account, with the reason next to each line.
  6. Channels. Albert's FAQ says it is "integrated with Google's search and programmatic channels, as well as Facebook, Instagram, YouTube and Bing". Scaley covers Google Ads and Merchant Center only. If you want one system moving budget across all of those, Albert wins this row.
  7. Google Shopping. None of Albert's homepage, pricing page or FAQ mentions Shopping campaigns, Performance Max, Merchant Center or Shopify. The closest line is "Google's search and programmatic channels". Scaley is built for stores on Google Shopping. Every day the Labelizer in Scaley Suite checks each product: what you make on it, and how fast it sells. Then it gets new labels ready for Merchant Center.
  8. Help. Albert gives you "a dedicated Customer Success team" for setup, account management and support, and says it is all included. That is a real plus if you want people on call. Scaley is an AI media buyer you use on your own account.
  9. Where the answers come from. Scaley is new. It was trained on ZenoX Media's own data. ZenoX Media has $200M+ in client revenue tracked through our campaigns, across 400+ store accounts. That record is the agency's, not a Scaley result.
  10. What reviewers say. Albert's Trustpilot page has no reviews yet. G2 and Capterra blocked our reader, so I cannot quote them. Checked on 6 November 2026. With almost nothing public to read, ask Albert for a reference that looks like your store.
  11. Leaving. Albert's pages do not state contract or cancel terms. Cancel Scaley any day. The ad spend fee stops that day, and the base fee you already paid is not refunded. Scaley Media Buyer and Suite add one more thing. Leak Guarantee: any month we show you less waste than your bill, we refund it. The full terms are in section 6 of our Terms of Service.

If you are a big brand with a team and a budget on many channels, the rows above pick Albert for you. If you run your own store on Google Ads, start with Scaley Media Buyer. It reads the live account and cannot change a setting. Scaley Suite adds the dashboard ZenoX Media clients get: what to scale, what to cut, price bands and categories.

See the Waste in Your First 3 Days

You get 3 days free on every level, card required, and Media Buyer reads the live account.

  1. Day 1

    Media Buyer Connects. Nothing Changes

    On Media Buyer you sign in with Google and never share a password. The read cannot change a setting. Consultant uploads a file instead.

  2. Then

    You Read What It Found

    Media Buyer names the waste, with the spend next to it. On Suite, each fix waits until you say yes to that line.

  3. Day 3

    You Decide. What You Approved Stays

    On day 3 you decide if the answers earned the bill. Cancel before the trial ends and you pay nothing. Every change you said yes to stays in your account.

We take your card upfront. Your first base fee is charged when your trial ends.

Skip the Budget Form. Read the Price

Albert asks for your yearly ad budget before it talks price, and its lowest option is $100k-$500k. Scaley prints every price. Scaley Suite is $199 a month plus 4% of ad spend, and each change waits for your yes. Scaley Media Buyer is $99 a month plus 1% and reads the live account, read-only. Scaley Consultant is $99 a month flat and never connects to the account. Media Buyer and Suite carry the Leak Guarantee. Every month, if the wasted ad spend Scaley shows you is smaller than that month's bill, we refund the whole bill. Wasted spend means money spent in that 30-day billing cycle on search terms and products that, over 14 days, passed Scaley's spend line and made back 1.7 times their cost or less. Your conversion tracking has to be working, your ads have to be running, and your Google Ads account has to stay connected to Scaley. It covers every paid bill. Ask within 14 days of the bill. Cancel any day.

3-day free trial. Card required. Cancel anytime

3-Day Free Trial

Scaley Consultant

$99/mo flat

One fee. Any number of stores

Always $99 a month

3-day free trial. Card required. Cancel anytime

  • Trained on ZenoX Media's own data, not forum threads
  • Upload screenshots, CSVs and reports. One straight answer
  • VIP seat included (normally $299/mo)
  • Weekly live calls with Chris, the founder
  • The ZenoX Scaling SOP Vault: every playbook behind our client stores
Most Popular

Scaley Media Buyer

$99/mo + 1% of total ad spend

One fee. Any number of stores

10 stores, $50K total spend: $99 + $500 = $599 a month. Not $990. The base is paid once.

3-day free trial. Card required. Cancel anytime

Leak Guarantee: any month we show you less waste than your bill, we refund it

See the conditions

Wasted spend means money spent in that 30-day billing cycle on search terms and products that, over 14 days, passed Scaley's spend line and made back 1.7 times their cost or less. Your conversion tracking has to be working, your ads have to be running, and your Google Ads account has to stay connected to Scaley. It covers every paid bill. Ask within 14 days of the bill. Full terms

  • Everything in Scaley Consultant
  • One-click Google Ads connection, read-only
  • Reads live campaign, product and search term data
  • Ask any hour, 24/7. It answers from the live account
  • 1% of your total ad spend. No minimum, no cap
  • Ask Scaley where your money leaks. See the waste right away
  • Weekly live calls with Chris, the founder
3-Day Free Trial

Scaley Suite

$199/mo + 4% of total ad spend

One fee. Any number of stores

10 stores, $50K total spend: $199 + $2,000 = $2,199 a month. Not $1,990. The base is paid once.

3-day free trial. Card required. Cancel anytime

Leak Guarantee: any month we show you less waste than your bill, we refund it

See the conditions

Wasted spend means money spent in that 30-day billing cycle on search terms and products that, over 14 days, passed Scaley's spend line and made back 1.7 times their cost or less. Your conversion tracking has to be working, your ads have to be running, and your Google Ads account has to stay connected to Scaley. It covers every paid bill. Ask within 14 days of the bill. Full terms

  • Everything in Scaley Media Buyer. The Suite can also make changes. Each one waits for your yes
  • More budget for winners, with the reason (Scaling Rules)
  • Every product sorted by the Labelizer: Hero (best earners), Workhorse (steady margin) or Bleed (losing money)
  • New product labels every day, each queued for your yes
  • Finds dead search terms and products daily, queues them to cut
  • The same dashboard ZenoX Media clients use
  • See what to scale, what to cut, and your best price bands
  • Each change waits until you approve that line
  • Ask Scaley where your money leaks. See the waste right away
  • Weekly live calls with Chris, the founder

Pick Scaley If

  • You run your own store's Google Ads, at any spend, and your yearly budget is under Albert's lowest form option
  • You want the price on the page, before any form or sales call
  • You want to start this week with a 3-day trial, not a 3-month proof of concept
  • Google Shopping and the product feed are where your money goes
  • You want to see each change, with the reason, before it goes live. On Scaley Suite, nothing changes until you say yes
  • You want to start from a screenshot. Scaley Consultant is $99 a month and connects to nothing

Pick Albert AI If

  • You are a big B2C brand, and your yearly ad budget fits Albert's form, whose lowest option is $100k-$500k
  • You buy on Facebook, Instagram, YouTube and Bing as well as Google, and want one system to move budget between them
  • You want it to act on its own, every day, inside guardrails you set
  • You want a dedicated Customer Success team included
  • You already have a strategy and creatives, and want a machine to mix and fund the winners
Bottom line

Albert is for big brands that want one autonomous system across many channels, and that are fine with a custom quote and a 3-month proof of concept. If you run your own store on Google Ads, Scaley is the better fit. The price is on the page, the trial starts today, and on Suite nothing changes without your yes. Start with Scaley Media Buyer and see where the money went.

Questions About Albert AI, Answered

Albert is an AI marketing platform at albert.ai, sold as Albert.ai by Zoomd. Its FAQ calls it "the world's first autonomous AI for digital marketers". It runs paid ads across Google search and programmatic, Facebook, Instagram, YouTube and Bing, and makes changes on its own within guardrails you set. Read on 6 November 2026.

Ask Where Your Ad Money Went

Scaley Media Buyer connects read-only. Within minutes of connecting, it names the search terms and products that lost money.

3-day free trial. Card required. Cancel anytime