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Scaley vs Adzooma

Scaley vs Adzooma: Free Audits or a Google Shopping Specialist

Adzooma audits your ads for free. Scaley does the digging first and waits for your yes. I sell one of them.

Adzooma is an audit tool. It checks Google, Microsoft and Facebook ads for wasted spend, disapprovals and tracking issues. It has a real free plan. Scaley is the chat I built for ecom stores on Google Ads and Merchant Center. It digs through your search terms and products and brings you the changes worth making. The Suite still waits for your yes on each one.

Free Is Hard to Beat

Row by row, so you can weigh it yourself. Adzooma's side is quoted off adzooma.com and adzooma.com/pricing, both read 7 October 2026.

  1. The bill. Adzooma has a free plan with unlimited ad accounts. The free plan shows only some fix ideas, with a monthly report, 3 alerts and 1 user. Silver is $69 a month or $700 a year. Gold is $179 a month or $1,800 a year. Scaley has no free plan. Scaley Consultant is $99 a month, and Suite is $199 a month plus 4% of ad spend. Adzooma wins on price, easily.
  2. Channels. Adzooma covers Google, Microsoft and Facebook Ads. Scaley covers Google Ads and Merchant Center only.
  3. Who says yes. Adzooma suggests fixes, and a customer review on its pricing page says each takes 2 clicks once you pick it. Scaley Suite waits for your yes on each change. The real gap is the digging. Adzooma flags what looks wrong. Scaley finds the products and search terms losing money and tells you why.
  4. What it checks. Adzooma audits wasted spend, disapprovals and tracking issues, sends budget pacing alerts by email or Slack, and adds SEO and website scorecards. Scaley stays inside Google Ads and the Shopping feed.
  5. The catalog. Every day the Labelizer checks each product: how much you make on it and how fast it sells. Then it gets new labels ready for Merchant Center. If your store lives on Google Shopping, that is where most of the money moves.
  6. Trying it. You can stay on Adzooma's free plan as long as you like. Scaley gives you 3 days and takes your billing details first. Adzooma wins this row too.

If you want free audits and simple fixes across three ad networks, use Adzooma. If you want Google Shopping worked for you, start with Scaley.

Your first 3 days

Your First 3 Days Are Free

You get 3 days free on every level. Card required. This is the Suite, day by day.

  1. Day 1

    You Connect. Nothing Changes

    You sign in with Google. You never share a password. Then Scaley reads the last 90 days and does not touch a single setting.

  2. Then

    You Read the Audit and Pick What Goes Live

    Scaley shows the waste in each campaign, with the proof. You go down the list one line at a time. Scaley saves each change you turn on, with its reason.

  3. Day 3

    You Decide. Either Way, You Keep Everything

    On day 3 you look at what Scaley actually found and decide whether it earned its place. Cancel before the trial ends and you pay nothing. Every change you said yes to stays in your account.

We take your card upfront. Your first paid month starts on day 4, charged at the end of that month.

Free Shows You. Who Does the Digging?

Adzooma's free plan shows you what looks wrong. A customer review on its pricing page says each fix takes 2 clicks once you pick it. The real cost is the time somebody spends working the list. Scaley Suite is $199 a month plus 4% of ad spend, and the change turns up with the reason already written. If you only want the straight answer, Scaley Consultant is $99 a month and never connects to the account at all.

See What You Would Pay
3-Day Free Trial

Scaley Consultant

$99/mo flat

Always $99 a month

3-day free trial. Card required. Cancel anytime

Start Your 3-Day Free Trial
  • Answers from real ZenoX client notes, not forum threads
  • Upload screenshots, CSVs and reports. One straight answer
  • Inner Circle seat included (normally $199/mo)
  • Weekly live calls with Chris, the founder, plus every step-by-step playbook the agency uses
Most Popular

Scaley Media Buyer

$99/mo + 1% of total ad spend

At $5K spend that is $149 a month

3-day free trial. Card required. Cancel anytime

Start Your 3-Day Free Trial
  • Everything in Scaley Consultant
  • One-click Google Ads connection, read-only
  • Reads live campaign, product and search term data
  • You ask the questions. It answers from the live account
  • 1% of your total ad spend. No minimum, no cap
  • Leak Report inside your 3-day trial
  • Leak Guarantee: we show you more waste than your first bill, or refund it. Terms apply
3-Day Free Trial

Scaley Suite

$199/mo + 4% of total ad spend

At $5K spend that is $399 a month

3-day free trial. Card required. Cancel anytime

Start Your 3-Day Free Trial
  • Everything in Scaley Media Buyer, plus it can make changes. Each one waits for your yes
  • More budget for winners, with the reason (Scaling Rules)
  • Every product sorted by the Labelizer into Hero (your best earners), Workhorse (steady margin) or Bleed (losing you money)
  • New product labels every day, each queued for your yes
  • Finds dead search terms and products daily, queues them to cut
  • One dashboard for spend, return on ad spend (ROAS) and new customers
  • Nothing changes until you say yes
  • Leak Report inside your 3-day trial
  • Labelizer preview before your first bill
  • Leak Guarantee: we show you more waste than your first bill, or refund it. Terms apply

Pick Scaley If

  • Google Shopping is most of your revenue, and the feed is where the money leaks
  • Google bids the same on your best seller, which keeps 60 cents of every dollar, as on a slow product that keeps 12
  • You would rather get a short list with the reason attached than work through a list of suggestions yourself
  • You test new products every week. Adzooma's free plan gives you a report once a month (weekly on Silver, daily on Gold). Scaley answers from the live account whenever you ask
  • You want a straight answer first. Scaley Consultant is $99 a month, reads your screenshots and connects to nothing

Pick Adzooma If

  • You want to start free. Adzooma's free plan covers unlimited ad accounts
  • You buy on Microsoft or Facebook as well as Google
  • You want a low paid price. Adzooma Silver is $69 a month
  • You want SEO and website scorecards next to your ad audits
  • Somebody on your team likes working through a list of suggested fixes
Bottom line

Adzooma is a good free place to start. Use it to see what looks wrong across three ad networks. Scaley costs money and covers one network, so it only pays off when Google Shopping pays your bills. You can use both. Run Adzooma's free audit, then send the screenshots to Scaley Consultant ($99 a month) and ask what to fix first.

More comparisonsStart Your 3-Day Free Trial

Ask Where Your Ad Money Went

Connect read-only in under five minutes. Ask which search terms and products lost money last month. Not ready to connect? The two-minute quiz scores you with no Google Ads login.

3-day free trial. Card required. Cancel anytime