ScaleyAdzooma Alternatives: 7 Tools Compared
Seven tools people weigh against Adzooma, with the price each one states, who it fits, and where Adzooma still wins. One of them is mine, and I say so.
Adzooma has a free plan that checks Google, Microsoft and Facebook ads. It suggests fixes. But the free plan shows only some fix ideas, gives you a monthly report, 3 alerts and 1 user. People move on when they want more alerts, more users, deeper tools, or someone to dig through the account for them. Here are seven options, each with its catch.
Where Adzooma Still Wins
- Price. A real free plan with unlimited ad accounts, and Silver at $69 a month
- Reach. Google, Microsoft and Facebook Ads from one place
- Alerts. It flags wasted spend, disapprovals and tracking issues, and can alert you by email or Slack
The Short List
Scaley AI
Best for: Ecom stores whose money runs through Google Ads and Google Shopping.
- Price
- Scaley Consultant: $99/mo flat. Scaley Media Buyer: $99/mo + 1% of total ad spend. Scaley Suite: $199/mo + 4% of total ad spend
- Free trial
- 3-day free trial. Card required. Cancel anytime. Same on every level
- Where it wins
- It works the Shopping feed. Every day the Labelizer checks each product: how much you make on it and how fast it sells. Each change comes with the reason attached
- The catch
- Google Ads only, no free plan, and a 3-day trial, shorter than most tools here. Not built for businesses that sell calls or bookings instead of products
dbaPlatform Google Ads Audit
Best for: Anyone who wants a free health check on a Google Ads account before paying for a tool.
- Price
- Free. You pay nothing to run it
- Free trial
- The audit itself is free, for unlimited accounts
- Where it wins
- Free to run, 40+ automated checks across 6 areas, including tracking and Performance Max
- The catch
- Google Ads only, and its checks name Search and Performance Max but not Shopping feeds
Opteo
Best for: Google Ads freelancers and small agencies who want quick one-click fixes across several accounts.
- Price
- From $129/mo for up to $25,000 of spend and 10 accounts. Professional is $249/mo for up to $100,000 and 25 accounts. Agency is $499/mo for up to $250,000 and 75 accounts. Enterprise is custom. Yearly billing gives two months off
- Free trial
- 14 days free. It asks for a payment method at signup
- Where it wins
- Clear, published prices with spend caps, and fast one-click fixes
- The catch
- Google Ads only, and the data refreshes every 24 hours on Basic (12 on the next two plans)
Optmyzr
Best for: PPC agencies and experienced in-house teams who want power tools and build their own rules.
- Price
- Essentials is $299/mo, or $209/mo billed yearly, up to $25K of spend and 25 accounts. Premium is $389/mo, or $272/mo yearly. It climbs with spend
- Free trial
- 14 days free, and you start without paying
- Where it wins
- A big rule toolkit you build yourself, six ad platforms, an AI Sidekick, and 25 accounts on the entry tier
- The catch
- You build the rules yourself, and the price climbs with your ad spend
Adalysis
Best for: PPC agencies and specialists running Google and Microsoft Ads at scale.
- Price
- From $149/mo for up to $50K of spend, or $126/mo billed yearly. Steps up with spend, to $3,000/mo at $5M
- Free trial
- 30 days free, extendable to 45 or 60 on the higher plans
- Where it wins
- The longest trial here, unlimited accounts and users, and strong ad testing and checks on how Google rates your ads (Quality Score)
- The catch
- The price steps up as your spend grows
Ryze AI
Best for: Small businesses or agencies that want one cheap flat-fee tool across lots of ad channels plus SEO.
- Price
- Paid Ads is $89/mo flat. Agency is $279/mo. An optional Managed Campaigns add-on takes 0.8% to 5% of the spend it manages
- Free trial
- Ryze AI's Paid Ads trial runs 7 days and costs $1 to set up
- Where it wins
- A low flat price that does not grow with spend. Lots of channels, plus SEO plans and a site builder.
- The catch
- Five ad channels plus SEO plans in one tool. Its agents can apply a change with one click, so read each one first
AdAmigo
Best for: Online brands that sell mostly through Meta ads, also run Google, and want ads made and fixed in one tool.
- Price
- $99/mo per ad account for accounts under $2,000 of spend. Unlimited Access is $349/mo per ad account
- Free trial
- Free for 7 days. Cancel inside the app
- Where it wins
- Meta and Google in one tool, with ad creative made for you and a bulk ad launcher (posts many ads at once)
- The catch
- Pricing is per ad account, and the Entry plan allows 2 Autopilot recommendations and 15 chat prompts a day
Side by Side
| Feature | Adzooma | Scaley AI | dbaPlatform Google Ads Audit | Opteo | Optmyzr | Adalysis | Ryze AI | AdAmigo |
|---|---|---|---|---|---|---|---|---|
| Price | Free plan. Silver is $69/mo or $700/yr. Gold is $179/mo or $1,800/yr | Scaley Consultant: $99/mo flat. Scaley Media Buyer: $99/mo + 1% of total ad spend. Scaley Suite: $199/mo + 4% of total ad spend | Free. You pay nothing to run it | From $129/mo for up to $25,000 of spend and 10 accounts. Professional is $249/mo for up to $100,000 and 25 accounts. Agency is $499/mo for up to $250,000 and 75 accounts. Enterprise is custom. Yearly billing gives two months off | Essentials is $299/mo, or $209/mo billed yearly, up to $25K of spend and 25 accounts. Premium is $389/mo, or $272/mo yearly. It climbs with spend | From $149/mo for up to $50K of spend, or $126/mo billed yearly. Steps up with spend, to $3,000/mo at $5M | Paid Ads is $89/mo flat. Agency is $279/mo. An optional Managed Campaigns add-on takes 0.8% to 5% of the spend it manages | $99/mo per ad account for accounts under $2,000 of spend. Unlimited Access is $349/mo per ad account |
| Free trial | A free plan with no time limit | 3-day free trial. Card required. Cancel anytime. Same on every level | The audit itself is free, for unlimited accounts | 14 days free. It asks for a payment method at signup | 14 days free, and you start without paying | 30 days free, extendable to 45 or 60 on the higher plans | Ryze AI's Paid Ads trial runs 7 days and costs $1 to set up | Free for 7 days. Cancel inside the app |
| Ad networks | Google, Microsoft and Facebook Ads | Google Ads and Merchant Center | Google Ads only | Google Ads only | Google, Microsoft, Amazon, Meta, LinkedIn and TikTok Ads | Google Ads and Microsoft Ads | Google Ads, Meta Ads, Microsoft Ads, TikTok and LinkedIn | Meta and Google Ads, with TikTok promised for later in 2026 |
| How changes go live | It suggests fixes. A customer review on its pricing page says a fix takes 2 clicks once you decide to use it | Consultant and Media Buyer are read-only. Suite brings each change with the reason and waits for your yes | You sign in with Google and get a report: a 0-100% score and fixes in order, with next steps | You push each fix (an Improvement) live yourself, with one click | It asks first. Its homepage says "No changes without your approval, ever." | You make changes and bulk updates inside it. It also offers automated daily budget adjustments | Ryze AI asks first. Its AI info page promises "approval gates on write actions". Once you say yes, its agents apply the change with one click. | Your pick: Review First, where you approve each change, or Auto-Apply, where changes go live on their own and get logged |
| Best for | Small advertisers who want free audits and simple fixes across Google, Microsoft and Facebook | Ecom stores whose money runs through Google Ads and Google Shopping | Anyone who wants a free health check on a Google Ads account before paying for a tool | Google Ads freelancers and small agencies who want quick one-click fixes across several accounts | PPC agencies and experienced in-house teams who want power tools and build their own rules | PPC agencies and specialists running Google and Microsoft Ads at scale | Small businesses or agencies that want one cheap flat-fee tool across lots of ad channels plus SEO | Online brands that sell mostly through Meta ads, also run Google, and want ads made and fixed in one tool |
Questions People Ask
Yes. dbaPlatform's Google Ads Audit is free to run and asks for no payment details. It runs 40+ checks on a Google Ads account and gives you a score with next steps. It covers Google Ads only. If you will pay after a trial, Adalysis gives you the longest one: 30 days.
If the free plan does the job, keep it. If you only want a free one-time check, try dbaPlatform's audit. If you want one-click fixes with clear prices, Opteo. If you want ad testing and a long trial, Adalysis. If Meta matters as much as Google, AdAmigo or Ryze AI. If Google Shopping pays your bills, start with Scaley.
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