Playbooks

Real Plays, Real Numbers

The plays my team runs on live Google Ads, Shopping, and PMax. From the team that has generated €200M+ in revenue at ZenoX Media.

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2 posts in Tool Deep-Dive

Tool Deep-Dive8 min read

AI Media Buyer for Google Ads: What It Actually Does

What an AI media buyer does on a Google Ads account, how it differs from a recommendation tool, and why 2026 is when the category went mainstream.

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Tool Deep-Dive6 min read

Google Merchant Center Automation: Feed, Compliance, Diagnostics

What to automate in Google Merchant Center, what to keep manual, and the AI feed setup that survives 2026 compliance sweeps without daily babysitting.

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Finally Scale Smoothly Without the 11pm Check

Connect in under five minutes and what comes back is a list of what to fix. Not ready to plug the account in yet? The two-minute quiz gives you a score without a signup or a Google Ads login.

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