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For your first Google Ads account

Your First Google Ads Account Is Live. Google Chose the Settings

The account overview is open, and Google chose the settings. A store owner on Reddit said they look at Google Ads like a commercial aircraft cockpit, afraid to touch the wrong levers. That is a fair way to feel. Connect Scaley Media Buyer read-only and click the audit. Within minutes of connecting, you see what spent and sold nothing. It does not scan on its own.

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Scaley AI is a Google Ads chat for owners on their first account, built by ZenoX Media, a Google Ads agency. Scaley Consultant answers from a screenshot. Scaley Media Buyer reads your live account, read-only, and explains the settings Google picked for you. It does not scan on its own. Only Scaley Suite can change a setting, after your yes.

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Sound familiar?

There Is a Checkbox Nobody Shows You. It Is Already Ticked

Google sets location targeting to "presence or interest" on its own. A store owner on Reddit found the toggle late and wrote, "This little option cost me thousands of dollars".

"Now it feels like you need a PhD just to set up a basic campaign," a store owner wrote on Reddit. Broad match and auto-applied recommendations were on before you opened the account.

"I got no clicks and no impressions and was charged. $66. I don't understand this at all," one owner wrote on YouTube. Nobody replied.

What Scaley does differently

See Which Checkbox Google Already Ticked

Connect Scaley Media Buyer with one click, read-only. Ask which checkbox Google already ticked. Click the audit. Within minutes of connecting, you see the terms that spent and sold nothing. Hold that list against your own search terms report.
Ask those notes about a default Google ticked. Scaley reads 262,792 Slack messages, counted from ZenoX Media's own Slack export, across 400+ store accounts in ZenoX Media's client reporting. ZenoX Media is a Google Ads agency with $200M+ in client revenue tracked through our campaigns.
Scaley Consultant is $99 a month. It connects to nothing. You paste a screenshot and it answers from that.
Where to start

Three levels. Scaley Consultant is $99/mo flat and connects to nothing. Scaley Media Buyer is $99/mo + 1% of total ad spend. It reads the live account when you ask and cannot change a setting. Scaley Suite is $199/mo + 4% of total ad spend. It is the only level that writes, and only after you approve that change. Every level starts with 3 days free. Card required. Every level includes an Inner Circle seat (normally $299/mo). The ZenoX Scaling SOP Vault: the playbooks we scale client stores with. Chris runs a live call every week. On Scaley Media Buyer and Scaley Suite you ask in chat and see all your waste right away. Scaley Media Buyer is read-only. You grant viewing access on Google's sign-in screen, so it cannot change a setting and it cannot raise a budget. The bill falls when spend falls. Scaley Media Buyer and Scaley Suite carry the Leak Guarantee. Every month, if the wasted ad spend Scaley shows you is smaller than that month's bill, we refund the whole bill. Wasted spend means money spent in the 30It covers every paid bill. Ask within 14 days of the bill. Scaley Consultant does not carry it. Cancel any day. It ends right away. One last bill covers the days you used. On Scaley Media Buyer and Scaley Suite that bill also covers the percent of ad spend up to that day. Your first bill comes at the end of your first paid month. Start on Scaley Consultant if you would rather paste a screenshot than connect anything. Move up the day you want the live account read.

Want the numbers from real stores? Read the case studies.

Three ways the account gets run

The Daily Check Comes Off Your Plate. You Keep Every Decision

This table prices Scaley Suite, the level that writes after your yes, while Media Buyer only reads.

Scaley Suite compared with an agency retainer and doing it yourself, row by row
FeatureA bad agencyDIY + freelancersScaley Suite
Setup timeDepends on the handoverDepends on the hours you haveUnder 5 minutes
Monthly cost$3-8K retainer at this spend, from our own agency workThe freelancer's fee, plus your own review time$2,199/mo at $50,000 spend
Scales with spendBounded by the team on your accountStuck until you hire someoneThe bill follows your ad spend. A $199 base, then 4% on top
Can you see the workVaries by agencyYou build itEvery change is logged with the reason, and nothing runs without your yes
Lock-inSome ask for a 3-6 month term. Many do notYou depend on one personNo contract and no minimum term
When the account movesDepends on the team. One Reddit store owner counted 36 minutes of edits a monthWhen someone has timeSearch terms, SKUs and scaling chances, checked every day
Who owns the accountUsually yours. Worth confirming in the contractYou own itYours, always

Keep the strategist. Let Media Buyer read the search terms and the dying SKUs.

Pricing

Pick How Much Scaley Does

Three levels of access. Scaley Consultant is $99/mo flat. Scaley Media Buyer is $99/mo + 1% of total ad spend and never writes to your account. The Suite is $199/mo + 4% of total ad spend, and it is the only level that changes anything, after your yes per change.

3-Day Free Trial

Scaley Consultant

$99/mo flat

Always $99 a month

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  • Answers from real ZenoX client notes, not forum threads
  • Upload screenshots, CSVs and reports. One straight answer
  • Inner Circle seat included (normally $299/mo)
  • Weekly live calls with Chris
  • The ZenoX Scaling SOP Vault: the playbooks we scale client stores with
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Scaley Media Buyer

$99/mo + 1% of total ad spend

At $5K spend that is $149 a month

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Leak Guarantee: any month we show you less waste than your bill, we refund it

See the conditions

Wasted spend means money spent in the 30It covers every paid bill. Ask within 14 days of the bill. Full terms

  • Everything in Scaley Consultant
  • One-click Google Ads connection, read-only
  • Reads live campaign, product and search term data
  • Ask any hour, 24/7. It answers from the live account
  • 1% of your total ad spend. No minimum, no cap
  • Ask Scaley where your money leaks. See the waste right away
3-Day Free Trial

Scaley Suite

$199/mo + 4% of total ad spend

At $5K spend that is $399 a month

3-day free trial. Card required. Cancel anytime

Leak Guarantee: any month we show you less waste than your bill, we refund it

See the conditions

Wasted spend means money spent in the 30It covers every paid bill. Ask within 14 days of the bill. Full terms

  • Everything in Scaley Media Buyer
  • More budget for winners, with the reason (Scaling Rules)
  • Every product sorted into Hero, Workhorse or Bleed (Labelizer)
  • New product labels every day, each queued for your yes
  • Finds dead search terms and products daily, queues them to cut
  • One dashboard for spend, ROAS and new customers
  • Each change waits until you approve that line
  • Ask Scaley where your money leaks. See the waste right away

See the Terms That Spent and Sold Nothing

Start Scaley Media Buyer, read-only, and ask which terms spent and sold nothing.

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