A store owner on Reddit said they look at Google Ads like a commercial aircraft cockpit, afraid to touch the wrong levers. That is a fair way to feel about it. Scaley Media Buyer connects read-only, reads your live account, and answers the question you actually have. It changes nothing, ever.
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These Slack messages and dashboards come from ZenoX client accounts running Shopping and PMax. We blur the client names, but the numbers are exactly as they appeared.
Three stores · $211k in sales in 7 days
Real ZenoX Media account · shared with Scaley demo
$138,798 in BFCM sales · +141% YoY
Real ZenoX Media account · shared with Scaley demo
€161k in a single day · +226% vs prior period
Real ZenoX Media account · shared with Scaley demo
€514k BFCM week · +186% YoY
Real ZenoX Media account · shared with Scaley demo
$193k in 20 days · +3,600% vs prior year
Real ZenoX Media account · shared with Scaley demo
First $10k day · 3.24x ROAS
Real ZenoX Media account · shared with Scaley demo
Google sets location targeting to "presence or interest" on its own. A store owner on Reddit found the toggle late and wrote that "this little option cost me thousands of dollars".
"Now it feels like you need a PhD just to set up a basic campaign," a store owner wrote on Reddit. Broad match and auto-applied recommendations were on before you opened the account.
"I got no clicks and no impressions and was charged. $66 I don't understand this at all," somebody wrote under a YouTube video. Nobody replied to them.
Three ways in. Scaley Consultant is $99/mo flat and connects to nothing. Scaley Media Buyer is $99/mo + 1% of ad spend per account. It reads your live account and changes nothing. Scaley Suite is $199/mo + 4% of ad spend, and it is the only rung that changes anything, 7 days free before billing starts. Start on the first rung if you would rather paste a screenshot than connect anything. You can move up the day you want the live account read.
A bad agency is the one you fear: no reporting, nobody opens the account for days, 36 minutes of edits a month. A good agency wins on senior talent, creative and full scope, and bills for it. Scaley is the middle. The reading and the checking come off your plate, and you keep every decision. The table prices Scaley Suite, the tier that does this work. The chat tiers start at Scaley Consultant's flat price, with nothing to connect.
| Feature | A bad agency | DIY + freelancers | Scaley Suite |
|---|---|---|---|
| Setup time | Depends on the agency and the handover | Depends on the hours you have | Under 5 minutes |
| Monthly cost | $3-8K retainer at this spend, from our own agency work | The freelancer's fee, plus your own review time | $2,199/mo at $50,000 spend |
| Scales with spend | Bounded by the size of the team on your account | Stuck until you hire someone | The price follows the spend it manages. A $199 base, then 4% on top |
| Can you see the work | Varies by agency | You build it | Every change logged with the reason behind it, and nothing runs without your sign-off |
| Lock-in | Some ask for a 3-6 month term. Many do not | You depend on one person | No contract and no minimum term |
| When the account moves | Depends on the team and the scope | When someone has time | Search terms, SKUs and scaling chances checked every day, not when someone gets around to it |
| Who owns the account | Usually yours. Worth confirming in the contract | You own it | Yours, always |
Keep the strategist. Stop burning meetings on search terms and dying SKUs.
Three levels of access. Scaley Consultant is $99/mo flat. Scaley Media Buyer is $99/mo + 1% of ad spend per account and never writes to your account. The Suite is $199/mo + 4% of ad spend, and it is the only level that changes anything, after your yes per change.
$99/mo flat
Always $99 a month
Monthly. Cancel anytime
$99/mo + 1% of ad spend per account
At $20K spend that is $299 a month
Monthly. Cancel anytime
$199/mo + 4% of ad spend
At $20K spend that is $999 a month
7-day free trial. Card required. Cancel anytime
The search terms report is open and the money already moved. Connect read-only in under five minutes and ask where it went. Not ready to plug the account in? The two-minute quiz scores you with no Google Ads login.
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