Scaley
Ecom Brand Owner, CanadaMatt
For Shopify brands
Shopify Knows Your Margin. Google Ads Does Not
Shopping is one campaign with one Target ROAS. Your 60% hero and your 12% leftover get the same bid. Scaley reads the real margin from Shopify and prepares the labels. They reach Merchant Center after you approve the sync. Start with a read-only audit.
7 days free · cancel in one click
Account screenshots - The wall
Screens from Live Shopping Weeks. We Blur Names, Not Numbers
These Slack messages and dashboards come from ZenoX client accounts running Shopping and PMax. We blur the client names, but the numbers are exactly as they appeared.
Three stores · $211k in sales in 7 days
Real ZenoX Media account · shared with Scaley demo
$138,798 in BFCM sales · +141% YoY
Real ZenoX Media account · shared with Scaley demo
€161k in a single day · +226% vs prior period
Real ZenoX Media account · shared with Scaley demo
€514k BFCM week · +186% YoY
Real ZenoX Media account · shared with Scaley demo
$193k in 20 days · +3,600% vs prior year
Real ZenoX Media account · shared with Scaley demo
First $10k day · 3.24x ROAS
Real ZenoX Media account · shared with Scaley demo
Sound familiar?
Google Is Bidding Blind. Your Catalog Pays for It
Shopping is one campaign, one Target ROAS. Your 60% margin item and your 12% one get bid the same. That is the bleed.
The account gets you when something breaks. By then it has been broken for days. You were packing orders.
A €3-8K retainer for pulling search terms is the wrong bill. At €20K a month Scaley is $800. At €50K it is $2,000. You still approve every write.
What Scaley does differently
Stop Bidding 12% and 60% the Same. Approve the Labels First
Scaley reads your real Shopify margin and order data. It prepares labels from your numbers, not a guess. They reach Merchant Center after you approve the sync.
Bad search terms, dead placements, and products that lose money come to you with the evidence. You cap them. The money stays.
You're packing orders at 11pm, not pulling search terms. The digest names the wasted queries and the 12% leftovers. You go down the prepared list and approve what you want.
ZenoX Media
Real Clients, on Camera
Ecom Brand Owner, Canada
7-Figure Brand Owner, Travel$20K3x in 5 monthsMark
From $20K to 3x in 5 months. Google finally clicked.
These are ZenoX Media clients, not Scaley customers. ZenoX is the Google Ads agency Scaley was built inside. Same founders, same playbooks. We show you the real track record instead of fresh reviews of a young product.
Where to start
4% of the ad spend Scaley manages. At €20K a month that is $800. At €50K that is $2,000. No setup fee. No per-seat upsell. Switch the modules on one at a time. Start with the Labelizer. That is the 60% vs 12% problem. The $199 floor is a fact if spend is lower. The first audit is read-only. 7 days free. Card on file. Billing starts day 8.
The voices, badged
Scaley Is Young. These Are the People Who Used It First
If your account sits near the top of the €20K to €100K range, Sam's is the closest one here. 2,400 SKUs of jewelry at €95K a month. Every other card says who is speaking too.
Found €4K/mo of waste in week one
Plugged it in on a Friday. Monday morning the audit had 21 negative search terms, three placement lists, and a list of bleed SKUs. Net saved in the first week was €4,182. The agency we used before missed it for two years.
Stopped hiring junior buyers
We were about to hire a third junior buyer to keep up. Scaley handles the day-to-day across all four brands and our lead just reviews the suggestions. Saves us around 15 hours a week and we never made the hire.
Labelizer paid for itself in 6 days
The labelizer alone reorganized 2,400 SKUs into proper margin and velocity tiers. ROAS jumped 38% the same week. I'd have paid for it just to skip the spreadsheet work.
Doesn't need a PhD to use
Most of these tools require a 40-minute setup call. Scaley I plugged in, got the audit, started scaling. Account went from break-even to 2x revenue in 60 days. My CFO is finally happy.
I built it for myself first
We ran ZenoX for years and kept hitting the same wall - same audits, same scaling rules, same exclusions on every account. Scaley is what we wished existed. Now it runs the boring 90% so the team can focus on strategy and creative.
Our internal team uses it every day
Before Scaley our buyers spent half their week on audits, exclusions, and feed labeling. Now they spend it on strategy with clients. We onboarded 14 new accounts last quarter without adding a single buyer.
The product I wanted as an operator
I run ops at Scaley because I lived the pain. Audits in spreadsheets, exclusions once a quarter, scaling moves nobody could explain. Scaley turned all of that into a chat window. The team ships it, the team uses it.
Case study·DTC apparel·€180K/mo
From 2.1x to 4.2x ROAS in 60 Days
ROAS (up from 2.1x)
4.2x
Wasted spend cut
€4K/mo
ROAS lift
+100%
Setup time
< 1 day
The other three options
Take the Daily Work off Your Hands. Keep Every Decision
An agency can give you back the hours. Doing it yourself keeps you in control. Scaley is for the awkward middle, where the daily searching comes off your plate and you and your strategist keep the decisions.
| Feature | Agency retainer | DIY + freelancers | Scaley AI |
|---|---|---|---|
| Setup time | Depends on the agency and the handover | Depends on the hours you have | Under 5 minutes |
| Monthly cost | €3-8K retainer at this spend | The freelancer's fee, plus your own review time | $2,000/mo at €50K spend |
| Scales with spend | Bounded by the size of the team on your account | Stuck until you hire someone | The price follows the spend it manages. 4%, with a $199 monthly floor |
| Can you see the work | Varies by agency | You build it | Every change logged with the reason behind it, and nothing runs without your sign-off |
| Lock-in | Some ask for a 3-6 month term. Many do not | You depend on one person | No contract and no minimum term |
| When the account moves | Depends on the team and the scope | When someone has time | Search terms, SKUs and scaling chances checked around the clock, not on the evening someone has spare |
| Who owns the account | Usually yours. Worth confirming in the contract | You own it | Yours, always |
Operator work without the full retainer. Pair us with your strategist.
The math
One Plan. 4% of Managed Spend. No Setup Fee, No Contract
Scaley found the waste in Mark V.'s apparel account, he approved the list, and €4,182 stayed put that first week. The fee is 4% of the spend Scaley manages, so €20K a month is $800, €50K is $2,000, €100K is $4,000. A retainer for the same account runs €3-8K. Your first seven days are free, and the $199 floor is there for accounts smaller than yours.
Scale AI Suite
4%of the ad spend Scaley manages
$199/mo floor · no setup fee, no seat fee, no contract
Example: $20K/mo spend = $800/mo · $50K/mo spend = $2,000/mo · $100K/mo spend = $4,000/mo
What you are actually buying is the end of checking the account at midnight, without handing over the final say. At €50K a month that costs $2,000, where a retainer runs €3-8K. One apparel founder was paying €5K for his and moved the difference into creative.
- Labelizer. Stop paying to sell things that make you nothing
- Daily label changes, ready to approve
- 24/7 chat. You stop being the only person who has to know
- Scaling engine. The winner gets found overnight instead of lost
- Exclusions found daily instead of quarterly
- CSS network. 20% CPC savings on Shopping
- One dashboard for live spend, ROAS and new customers
- Email support at hello@scaleyai.com
- One-click Google OAuth, with no password to share and no engineer to book.
- You see the waste named per campaign, with the evidence, then decide what is worth fixing.
- Nothing on the list is a guess. Every finding shows the spend behind it.
7 days free · cancel in one click
Finally Scale Smoothly Without the 11pm Check
Connect in under five minutes and what comes back is a list of what to fix. Not ready to plug the account in yet? The two-minute quiz gives you a score without a signup or a Google Ads login.
7 days free · cancel in one click